“Retirement planning can sometimes leave people anxious, confused or even paralyzed,” said Debra Whitman, AARP executive vice president and chief public policy officer. “This campaign will break down retirement savings into easy, actionable steps for all Americans.”
AceYourRetirement.org features a digital retirement coach named Avo, a chatbot that will ask the user questions about their lives, savings goals and retirement plans. Avo then provides personalized action items, including steps the user can take now to save for the future. For example, Avo might suggest strategies on how to turn a hobby into a source of income, how to have a conversation with a family member about financial priorities, or how to maximize a 401(k) contribution.
“Though saving for retirement can seem intimidating, this can help people recognize just how financially savvy they can be,’’ said Ad Council CEO Lisa Sherman.
Source: AARP Retirement
Ace Your Retirement With New Digital Coaching Tools, Resources …